Top Social Media Status in 2014

7/22/2014 11:08:00 pm Mellisa 0 Comments

As all we know that Social Media is seen as a way for people to connect online with one another. I want to show you how social Media perform and it gives a successful businesses around the world. Everybody know that Facebook is one of the biggest name in Social Media but its competitors are also doing very well.

If You know the stats and engagement of user on each platform is important in order to drive any campaign. For example, products designed for women may have better campaign results on Pinterest than on any other. Each social platform has different reach, different pros and different ways it delivers to its audience.


Facebook Inc.
Facebook real a big name in social media, It destroys all the competition in terms of monthly active user. The Monthly active users is about 1.28 billion and counting. Only in India facebook has over 100 million active user. About 72% adults visits Facebook at least once in a month. So when you run a campaign with boosted posts? It will get 75% of the engagement on a post in the first 5 hr's.

Twitter Inc.
Twitter have over 1 billion Users but there is an interesting fact is that about 44% user have never sent a single tweet and about 391 million users have no followers. But if i talk about active user then about 46% of user is active and it perform 500 million tweets per day they also visit twitter at least once in a day.

Google+
Google Plus it is really a big player in Social Media realm. There are about 540 million monthly active users and 53% of Interaction between user and brand is positive. Which is really a good news for business. About 22% of 540 million online adults user visit Google Plus once in a month.

Instagram
Instagram really one of the best social media network, With in last six months alone it's seen 50 million users sign up. and 23% of teens all over the world consider their favorite social network is Instagram. About 20 billion user shared there photos till date.

LinkedIn
LinkedIn have more then 39 million user and out of them most of the Users are students & recent college graduates in this platform who wants to promote their achievements. About 44,000 is the average number of daily LinkedIn Jobs application via LinkedIn. Its reach is also very good about 200 countries and territories are reached by LinkedIn.

Pinterest
As we know Pinterest is not too Old but it has seen exponential growth in its short existence, Till today Pinterest has 40 million monthly active users and about 70 million total users. If you have to run a campaign for women’s products? This is the market. 80% of Pinterest users are female and 92% of Pinterest pins are done by women. Moreover, 84% of women and 50% of men on Pinterest stay active once they’ve joined.

YouTube
YouTube has really a great engagement about 100 hours of video is uploaded on YouTube per minute, and a whopping 6 billion hours of video per month is watched. It has big mobile presence as 1 billion is the average mobile video views per day. However i have earlier stated that, knowing a platform is best before beginning a campaign. It popularity is increase after collaborate with Google. For example, YouTube has over 1 billion total users, but 80% of YouTube traffic is from outside the US.

Blogger
Blogger is really one of the biggest social media platform. over 6.7 million people blog via blogging sites and over 12 million people blog via social networks. Today blogging plays an important role blogs play a big role in different ways. Companies with a blog have 97% more inbound links than companies without a blog, and B2B marketers using blogs generate 67% more leads.


By the help of this overview you can understand how social media plays a significant role in the online marketing. Businesses and bloggers alike are using these platforms for their own good and it’s working.