Google Analytics Pros helps Avvo Gain New Insights with Data Import

7/21/2014 11:06:00 pm Mellisa 0 Comments

In B2B or B2C Marketing Strategy there are many system to run a advertising campaign and through these campaign there are allots of company who run successfully. So by the help of these campaign a business run successfully by include many activity like multiple web advertising networks, CRM and content publishing systems, point of sale systems, inventory databases, etc. When you Integrating these data from Google Analytics it gives you better understanding for how your customer behave on web. At the 2014 Analytic's Summit Google announced the new Data Import feature. It helps to import all the data.

At the 2014 Analytics Summit Google announced the new Data Import feature. It helps to collect your data from your different business systems and allowing you to organize your data with the same way with your business is organized. It would be allow more accurate analysis and bringing together previously disparate data sets into one complete picture.

In Avvo Inc Team's Word -
“We’ve been very pleased with the results that were realized using Data Import in Google Analytics to analyze client behavior on our website. This exercise has given us better insight into valuable data that will ultimately impact how we segment the market for legal services.”
- Sendi Widjaja, Co-Founder & CTO, Avvo, Inc.

Data Import method also support a new query time mode that allows you to join your data with historical GA data. With the help of this Google Analytics Technics you can get Enhance existing, already processed GA data with imported dimensions and metrics.Upload calculated values after a transaction occurs, like total customer spend, last transaction date, or a loyalty score.

• Correct any errors in data you have uploaded to GA in the past.
• Query Time mode is currently in white list release for Premium users. For more information, contact your Premium account manager. You can learn more about Premium here.
• Illustration of a new Google Analytics report with data from multiple sources 

How to get started using Data Import

You can get more information about the Data Import on Google Analytics Help Center. Here you can also check google new developer data Import guides that will get you up and running in no time. Some of the feture is not allow for all the user. If you’d like to join the beta for full-access, sign-up here.